7
Aug
2025
Be it entertainment or information, Video is the top consumed media worldwide. In the future, it is estimated that most content online will consist of a video in some form, and it is becoming a vital part of the marketing and PR strategy for many clients. To stay ahead of the curve, it is very […]
Post Details7
Aug
2025
The story of PRAG India (Public Relations and Advocacy Group) is a journey that inspires dreamers and doers alike. Founded by Gaurav Gautam and Ankesh Chaurasia, PRAG India stands as a testament to what can be achieved when passion meets determination. Their transition from engineers to PR pioneers isn’t just a career shift—it’s […]
Post Details5
Aug
2025
“By social responsibility we mean the intelligent and objective concern for the welfare of society that retrains individual and corporate behavior from ultimately destructive activities, no matter how immediately profitable and leads in the direction of positive contributions to human betterment variously as the latter may be defined”.- Kenneth R. Andrews (1980). While there may […]
Post Details5
Aug
2025
Table of Contents Introduction: The Importance of Cultural Sensitivity in PR Why Cultural Sensitivity Matters in Public Relations PRAG India’s Approach to Tailoring Messages for Diverse Audiences Understanding Cultural Nuances Adapting Brand Messaging for Local Contexts Cross-Cultural Communication Strategies Case Studies: PRAG India’s Success with Culturally Sensitive Campaigns Challenges in Achieving Cultural Sensitivity in PR […]
Post Details3
Aug
2025
It is often said by leaders, mentors, and highly experienced professionals that one should always choose to follow their heart when deciding the line of work. But most of the workforce is not lucky enough to have gained that freedom of choice. PRAG to me is that choice that defines the feeling of liberation and […]
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