4
Aug
2020
The Power Of Video In Public Relations
Be it entertainment or information, Video is the top consumed media worldwide. In the future, it is estimated that most content online will consist of a video in some form, and it is becoming a vital part of the marketing and PR strategy for many clients. To stay ahead of the curve, it is very […]
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4
Aug
2020
When going gets weird, the weird turns pro
During these disorienting times of COVID-19, the year 2020 has been inarguably weird- scary-unpredictable-precarious. While we are stuck with dealing with this tornado, some of us are still fortunate to hold onto their jobs not to mention the every now and then need to be pushed along. It’s hard to pass over without giving due […]
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31
Jul
2020
Corona Sutra: Owning the Lockdown Blues
There is no humor in the COVID-19 virus, the cold and unseen stranger who is touching everyone with its icy cold fingers. This young lad that cannot differentiate between the strong and the weak, the rich and the poor, seems to be acting like the vamp of those melodramatic daily soap TV serials which have […]
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31
Jul
2020
Life of a Graphic Designer in a PR Firm
Behind all the sparkly events, successful hashtags and campaigns that makes you go WHOAHHH, the unsung heroes of a PR firm is the creative team. We are often spotted with high-bun hair, round spectacles and mostly in a hundred shades of black are personalities who love to sit on the backseat and observe, thinking of […]
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30
Jul
2020
How to amplify your blogger outreach
Let’s just say, not everybody reads. Even more so, even less care to read. Alternatively, let’s also say, a lot of people read. And even more so, when it’s well written. What then, differentiates the two and assimilates the good qualities of an attentive reader who takes notice and automatically filters the audience to a perceptive one […]
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